When failure is always an option, Pretotyping can make all the difference
In the world of innovation, no-one is immune from failure – we’ve all done it. And we’re all in good company: 80 per cent of new products fail, including products developed by the world’s most successful innovators.
Pretotyping tools allow you to test your ideas earlier, before you’ve invested in costly prototyping and market research. Your ideas will be validated by customer’s actual behaviour – not by their paid-for opinions.
Fail early, fail safe
Pretotyping tools help you separate the good ideas from the bad before any real damage is done. With pretotyping you can:
test multiple ideas at scale, delivering measurable and comparable product data
identify bad ideas early, saving time, money and resources
make good ideas better, potentially driving increased return on investment
base decisions on what customers actually do – not what they say you they’ll do.
Start your Pretotyping journey here
Discover the power of Pretotyping with an innovation industry expert. Exponentially helps Australian and international innovators build Pretotyping skills through practical, hands-on workshops. Test your own ideas in real time and learn how to make data work harder and smarter for you.
The options below have been designed to leave your team well-trained and self-sufficient with a company-wide understanding of what pretotyping offers (and the pretotyping lexicon) and able to put the theory into practice.
All Workshops Include
Remote (email/phone) coaching and check-ins for 2 months to make sure initial experiments are a success.
Perpetual license to use/adapt training material.
12 Months free access to our online Pretotyper platform, to plan and track experiments.