AI + Experimentation Resources
🔬 Experimentation Tools
Discover the best tools to accelerate your experimentation workflow, from idea generation to implementation and review.
ChatGPT
Freemium
ChatGPT is an LLM supports experimentation by helping teams rapidly generate, refine, and test ideas—whether it's copy, concepts, or strategy. It's like a creative collaborator that speeds up iteration and decision-making.
Figma
Freemium
Design tool great for mocking up high quality, realistic UI/UX prototypes that feel close to the "real" experience.
Framer
Freemium
Framer lets teams rapidly design and test websites without code. It supports fast iteration and A/B testing to see what works best.
Google Gemini
Freemium
Gemini, Google's advanced AI assistant, enhances experimentation by providing tools like Deep Research for in-depth analysis, Canvas for real-time editing, and Audio Overviews to convert text into audio summaries.
Heatseeker
Paid
Run live market experiments on social media that reveal true customer preferences, whilst protecting your brand and saving time.
HotJar
Freemium
Create website heat maps and analyse website user behaviour for better insights.
Lovable
Freemium
Idea to app in seconds - use natural language to build an MVP.
MagicBrief
Freemium
MagicBrief helps marketers (or anyone running ads) experiment smarter by analyzing ad creatives to reveal what works. It turns performance data into insights so teams can quickly test, learn, and scale.
Manus
Freemium
Manus is a general AI agent that turns your thoughts into actions. It excels at various tasks in work and life, getting everything done while you rest.
Rapidly
Free Trial + Paid
Innovation management software with Pretotyping
