Step
Capture
Collect the product, innovation and AI ideas your team is already discussing in workshops, decks and Slack threads.
Home/Rapidly software
Rapidly softwareDecide which ideas deserve the roadmap.
Rapidly is built for teams with more ideas than capacity. It turns a busy backlog into hypotheses, customer experiments, and clear Stop, Pivot or Proceed decisions, so leaders can see what is worth backing next.
Not another voting board. Rapidly tracks the experiment, the evidence, and the value created or saved.
4,000+ experiments tracked
AI assist hypotheses and methods
Stop/Pivot/Proceed decision trail
Why it exists
Idea management tools collect suggestions. Rapidly gets ideas tested.
Most systems stop at capture, voting and prioritisation. Rapidly picks up where those tools leave off: customer hypothesis, smallest experiment, pass threshold, result, learning and the decision to Stop, Pivot or Proceed.
Step
Prioritise
Score value and effort before the loudest or newest idea takes over the roadmap.
Step
Frame
Turn the idea into a customer hypothesis, pass threshold and clear evidence target.
Step
Run
Design the smallest experiment that can test the riskiest assumption with real customer behaviour.
Step
Decide
Make a Stop, Pivot or Proceed call and keep the evidence tied to the idea.
What teams get
A practical workspace for ideas that need evidence.
Rapidly is most useful when your team has more ideas than time. It gives the experiment work somewhere to live, and it gives leaders a clearer view of what deserves people, budget and momentum.
Idea backlog
A shared place for the ideas your team is already carrying around in decks, spreadsheets, workshops and Slack threads.
Lean canvas and hypothesis
A structured way to move from broad suggestion to problem, customer, value proposition and measurable test.
Experiment design
Customer-facing tests with pass thresholds, owners, links, assets, status and lessons stored in one place.
Decision trail
The result, learning and Stop, Pivot or Proceed call stay attached to the original idea.
Portfolio view
A leadership view of experiment velocity, what passed, what stopped, and where value was created or saved.
How clients use it
Useful in a sprint. More useful when the team keeps going.
Most teams meet Rapidly through training or a rapid experimentation sprint. The point is not to add another tool. The point is to make the new operating rhythm repeatable after the workshop is over.
Use case
During a sprint
Keep live experiments, evidence and decisions visible while the team tests real ideas with customers.
Use case
Across squads
Give product, design, data, legal, risk, marketing and customer teams the same experiment record.
Use case
For leaders
See which bets are gaining confidence, which need another test, and which should stop before more money is spent.
Priority matrix
A value and effort view for seeing which ideas deserve attention next.
Idea pipeline
A flow view from new ideas through prioritised, experimenting, validated, failed and stopped.
Experiment flow
Experiment status moving from designed and ready through live, passed, failed and stopped.
Team leaderboard
Team engagement, experiment outcomes, money saved and value created in one table.
Start small
Bring one idea and we can see whether Rapidly fits.
In 20 minutes we can talk through the idea, the evidence you already have, and whether the software would help your team make the next decision with more confidence.