Get certified in
Pretotyping in 30 days
Join the ranks of innovators at Google and Stanford University with our self-paced online Pretotyping course.
Join the ranks of innovators at Google, Amazon and Tesla
Harness the power of Pretotyping in your career, learning from our experience running hundreds of workshops, lecturing at Stanford University and training 1000+ Pretotypers.
30-day online course
Learn at your own pace with structured modules
Understand Pretotyping theory
Real-world examples, quizzes and tasks
Expert feedback & guidance
Free preview available
What our students have to say



Pretotype like a pro in no time with affordable pricing
30-day online course
By Pretotyping experts
50% discount for education & non-profit organisations
Enquire for enterprise pricing

Gain a lifetime of benefits with Pretotyping training
Expert feedback from Leslie Barry
Personalised feedback on your experiments from expert Pretotyper and course instructor, Leslie Barry.
Boost your career with Pretotyper Certification
Official Pretotyper certification to share on your resume and LinkedIn, gaining a competitive edge in your career.
Master techniques for sustainable innovation
Learn how to create sustainable change in the way you innovate with practical, actionable techniques.
Enhance innovation with our free app
Use our enterprise-level, purpose-built app for free to supercharge your innovation game.
Join Fast Track Pretotyping community
Join our global Pretotyping community alongside the method’s creator, Alberto Savoia.
Stay connected to top innovators
Stay up to date and connected to a world-class innovation network for continual personal growth.
Leslie Barry
“After many years working as the Head of Innovation for major companies, and as the founder and mentor of several successful startups, I understand the challenges and pressures involved in developing products customers will use. I can't wait to help you learn Pretotyping, and change the way your organisation thinks about innovation. It's a game-changer personally, and professionally."

Course curriculum
Welcome to the course
Join the Pretotyping Slack Channel
Welcome to Module 1
Lesson 1: What is Pretotyping?
- Lesson Video
- Quiz
Lesson 2: Why use pretotyping?
- Lesson Video
- Quiz
What's next?
Welcome to Module 2
Lesson 3: Kill your ideas
- Lesson Video
- Quiz
Lesson 4: Learn from the Exponential Innovators
- Lesson Video
- Lean Canvas Quiz
- Pretotyping Quiz
Lesson 5: Welcome to Thoughtland
- Lesson Video
- Data Quiz
- Skin in the Game Quiz
Welcome to Module 3
Lesson 6: Methods, Part I
- Lesson Video
- Pretotyping Methods | Quiz
Lesson 7: Methods, Part II
- Lesson Video
- Pretotyping Methods II Quiz
Lesson 8: Methods, Part III
- Lesson Video
- Pretotyping Methods III Quiz
Lesson 9: A Real Life Pretotyping Example
- Lesson Video
Welcome to Module 4
Remember to join the Slack community!
Lesson 10: Capturing your opinions with the Lean Canvas
- Lesson Video
Lesson 11: Introducing the Exponentially App
- Lesson Video
Lesson 11.5: The Lean Canvas in Action
- Exercise Introduction Video
- Exercise: Create a Lean Canvas
Lesson 12: Lean Canvas in Action Walkthroughs
- Lesson Video
Welcome to Module 5
Lesson 13: Getting the data! The heart of pretotyping.
- Lesson Video
Lesson 14: How to create your own pretotype
- Lesson Video
- Exercise: Create your example pretotype
Lesson 15: Pretotyping walkthroughs
- Lesson Video
Lesson 16: Your turn! Pretotyping with a real world idea
- Lesson Video
- Exercise: Create your own pretotype
- Pretotype submission
Remember to join the Slack community!
Hear from Pretotyping’s creator, Alberto Savoia
Alberto's book, The Right It, is the industry-leading text on Pretotyping. But as Alberto says: books can only take you so far – the best way to take theory into practice is to have a coach and other learners around you.
“I endorse this course, I recommend it, and I plan to participate so expect to see me there!"
